KOIBIRD WORKED AS A DIGITAL GRAPHIC DESIGNER AT KOIBIRD, DEVELOPING PRINT AND DIGITAL ASSETS IN A HANDS-ON ROLE WITHIN A SMALL, COLLABORATIVE TEAM, ENSURING CREATIVE CONSISTENCY ACROSS ALL TOUCHPOINTS.
STICKER DESIGNSDEVELOPED A STICKER COLLECTION, CREATING UNIQUE DESIGNS THAT WERE USED ON STORE PACKAGING AND DISTRIBUTED TO CUSTOMERS, ENHANCING BRAND VISUALS AND CUSTOMER EXPERIENCE.
EVENT MENUSCREATED EVENT MENUS FOR AN INFLUENCER DINNER, DESIGNING COHESIVE AND ON-BRAND PRINT MATERIALS FOR THE EVENT EXPERIENCE.
EDITORIALSDESIGNED AND BUILT EDITORIALS ON SHOPIFY, HANDLING THE ENTIRE PROCESS FROM INITIAL CONCEPT AND VISUAL DESIGN TO IMPLEMENTATION AND PUBLISHING. RESPONSIBLE FOR CREATING COHESIVE, ON-BRAND CONTENT THAT ENGAGED CUSTOMERS, WHILE UTILIZING TECHNICAL SKILLS TO TRANSLATE DESIGN INTO FUNCTIONAL DIGITAL ASSETS. THIS ROLE COMBINED CREATIVE DIRECTION, UX CONSIDERATIONS, AND PLATFORM MANAGEMENT, DEMONSTRATING END-TO-END OWNERSHIP OF DIGITAL CONTENT.
EMAIL DESIGNDESIGNED AND BUILT EMAIL CAMPAIGNS ON KLAVIYO, MANAGING THE ENTIRE PROCESS FROM INITIAL CREATIVE CONCEPT AND VISUAL DESIGN TO TECHNICAL BUILD AND DEPLOYMENT. RESPONSIBLE FOR ENSURING EACH EMAIL WAS ON-BRAND, ENGAGING, AND OPTIMISED FOR DELIVERY ACROSS DEVICES. THIS ROLE COMBINED CREATIVE DIRECTION, UX CONSIDERATIONS, AND TECHNICAL EXECUTION, DEMONSTRATING END-TO-END OWNERSHIP AND THE ABILITY TO TRANSLATE DESIGN INTO FUNCTIONAL, HIGH-PERFORMANCE EMAIL ASSETS.
SOCIALDESIGNED SOCIAL MEDIA STORIES, DEVELOPING ENGAGING AND ON-BRAND CONTENT FOR MULTIPLE PLATFORMS. RESPONSIBLE FOR CONCEPTUALISING VISUAL THEMES, CREATING GRAPHICS, AND ENSURING CONSISTENCY WITH CAMPAIGN OBJECTIVES.